Image Dropdown

A dropdown where each option shows an image thumbnail next to its label. The customer clicks the dropdown to see the full list with images, then selects one. Unlike the Image Swatch grid, choices remain hidden until the dropdown is opened.


When to use

  • Many image-based choices that would make a swatch grid too tall or wide
  • Pattern/texture selection where labels alone aren’t clear enough
  • Style variants (e.g., “Wrapping paper designs” with 20+ options)
  • Compact UI where page space is limited but image context still helps

For fewer choices where seeing all images at once matters, use Image Swatch.


General settings

SettingDescription
LabelField label
RequiredCustomer must select an option
Help textGuidance below the field
PlaceholderBlank default option text (e.g., “Select a style”)
Show image outside dropdownWhen enabled, the currently selected option’s image is displayed as a preview above or beside the dropdown, so the customer always sees the selected image at full size without reopening the dropdown
Search suggestionMakes the dropdown searchable by typing the option label
Don’t allow deselectPrevents clearing back to the placeholder once a selection is made
Allow multipleEnables selecting more than one option at a time
Min selectionsMinimum number of items to select (with Allow multiple)
Max selectionsMaximum number of items selectable simultaneously

Values tab

FieldDescription
LabelOption name shown in the dropdown and in the order
ImageThumbnail image for this option. Upload directly or enter a URL. Displayed in the dropdown list and (if “Show image outside dropdown” is on) as the preview.
DefaultPre-selected on page load
DisabledGreyed out, unselectable
PriceAdd-on price for this selection

Storefront behavior

  • Renders as a styled dropdown
  • Each option in the open list shows a small image thumbnail to the left of the label
  • The selected option’s label (and thumbnail if “show image outside” is on) is displayed in the trigger

Single selection

The selected option is recorded on the order. In the order: [Element label]: [Selected value label] — e.g. Gift Wrap Design: Polka Dots.

Multi-select (Allow multiple on)

Each checked value appears as its own line on the order. In the order, every selected option appears as a separate line:

Gift Wrap Design - Polka Dots: Yes
Gift Wrap Design - Stripes: Yes

Unselected values are not listed. After toggling Allow multiple on or off, open the element in the admin and click Save — the app automatically updates the behind-the-scenes setup in BigCommerce.


vs. Image Swatch

Image SwatchImage Dropdown
DisplayVisible grid of thumbnailsCollapsed dropdown
Best forFewer choices, side-by-side comparisonMany choices, compact UI
SearchableNoYes
Show selected imageAlways visibleOptional “show image outside” setting